- Translated with AI
Paul Wilson
MEDTEC 2013
Shorter paths to the focused topic spectrum
The successful European trade fair for medical technology, MEDTEC Europe 2013, will take place earlier than usual next year, from February 26 to 28. The exhibitors and visitors will have approximately 40,000 gross square meters available at the Stuttgart exhibition grounds in halls 1, 3, and 5. According to the organizers from UBM Canon, the targeted visitor guidance to the nine key areas will be further expanded.
The interest in the meeting point for European medical technology providers remains strong, as evidenced by a high pre-booking rate of 80 percent. Around 1,000 companies will present products and services from this promising industry in Stuttgart from February 26 to 28. With its unique density of companies in medical technology, Paul Wilson, Portfolio Director of the organizer UBM Canon, states, "MEDTEC Europe is ideally positioned in the Stuttgart region to sustainably provide visitors from all over Europe with easy access to the top developments in medical technology." Furthermore, he announces expanded trend topics: "The division into nine thematic zones will be further developed after the successful premiere in 2012. This will result in improved visitor guidance through the offerings of MEDTEC Europe."
This means that MEDTEC Europe will take place on the south side of the Stuttgart trade fair in a more concentrated cluster: on 40,000 gross square meters in halls 1, 3, and 5 of the Landesmesse Stuttgart, the latest developments in the industry will be showcased. Materials, components, electronics, assembly, production, and processing equipment, manufacturing techniques, or specialized services are included. As well as exhibits and live demonstrations on CAD design, packaging and sterilization methods, quality assurance, and networked device communication, which will be vividly presented.
The comprehensive range across the entire value chain is clearly organized into nine medical themes: electronic components and systems, manufacturing automation, cleanroom and contamination control technology, metals and processing techniques for medical products, packaging technology, plastics, rapid manufacturing, testing procedures, and – in a special pavilion – the production of in-vitro diagnostics (IVD). The successful premiere of this nine-zone concept took place last year. Due to its success, visitors can expect an expanded space offering in February 2013 with tailored, targeted visitor guidance.
But the hotspot MEDTEC has not only gained a reputation for the high quality of its exhibits but also as a multiplier platform for business contacts. In February, during the MEDTEC Europe trade fair, new business relationships such as distribution agreements, technology licensing, provider-user alliances, or joint ventures with other experts from the medical technology environment can be discussed and established.
Paul Wilson sees further advantages in the MEDTEC environment, which are found in the supplementary thematic offerings of the parallel SÜDTEC trade fair. Wilson suggests that it is quite conceivable for services from MEDTEC exhibitors to be used profitably in related industries. Likewise, among SÜDTEC exhibitors, there could be providers looking to venture into medical technology. The organizer UBM Canon deliberately offers exhibitors from the general supplier sector an interface that not only addresses their core markets but also facilitates entry into the medical market and expands their customer base. SÜDTEC, as a supplier trade fair for the manufacturing industry in southern Germany, provides an attractive platform for international suppliers from various sectors – from metalworking to electronics and plastics to semi-finished products and construction.








